
Detroit Can’t Be Photoshopped
City’s latest flub is a ‘sign’ of the times
A picture is worth 1,000 tweets.
When the Hollywood-style DETROIT sign on Interstate 94 was unveiled to the public, the messenger was not the print or the television media but a citizen who saw something and said something.
“And there you have it,” wrote @rufiojones, letting the visual do the work.
This was the unofficial, unplanned, and unsanctioned rollout of the sign. Not by a friendly media who can shape narratives, but by a fellow citizen who dropped a picture, without commentary, and let everybody else fill in the blanks.


